How the middleman morphed into the supply chain
What used to be called the middleman is now referred to as the supply chain. The middleman has long been viewed as the bogeyman who steals from both the farmer and the consumer with a mere 30% or so of what the consumer pays ending up back on the farm. It is now becoming clear that the supply chain performs critical functions in getting fresh … Continue reading How the middleman morphed into the supply chain
